
New CMC Formula Revolutionizes Finishing!
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New CMC Formula Revolutionizes Finishing!, Hercules Incorporated (1952). Via artnap.com
New CMC Formula Revolutionizes Finishing!, Hercules Incorporated (1952). Via artnap.comNew CMC Formula Revolutionizes Finishing!, Hercules Incorporated (1952). Via <a href="https://artnap.com/artwork/pdx-647265">artnap.com</a><figure><a href="https://artnap.com/artwork/pdx-647265"><img src="https://img.artnap.com/artworks/pdx/pdx-647265/web.jpg" alt="New CMC Formula Revolutionizes Finishing!, Hercules Incorporated (1952)" width="1600" height="1079" style="max-width:100%;height:auto" loading="lazy"></a><figcaption>New CMC Formula Revolutionizes Finishing!, Hercules Incorporated (1952). Via <a href="https://artnap.com/artwork/pdx-647265">artnap.com</a></figcaption></figure>
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About this work
A 1952 two-page advertisement by Hercules Incorporated announces the New CMC Formula, a finishing agent for laundry. A smiling stylized woman holds a tall stack of white paper packets beside headline text and bulleted product benefits.























