CMC in Synthetic Detergents cuts cost - improves wash
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CMC in Synthetic Detergents cuts cost - improves wash, Hercules Incorporated (1950). Via artnap.com
CMC in Synthetic Detergents cuts cost - improves wash, Hercules Incorporated (1950). Via artnap.comCMC in Synthetic Detergents cuts cost - improves wash, Hercules Incorporated (1950). Via <a href="https://artnap.com/artwork/pdx-647187">artnap.com</a><figure><a href="https://artnap.com/artwork/pdx-647187"><img src="https://img.artnap.com/artworks/pdx/pdx-647187/web.jpg" alt="CMC in Synthetic Detergents cuts cost - improves wash, Hercules Incorporated (1950)" width="1112" height="1600" style="max-width:100%;height:auto" loading="lazy"></a><figcaption>CMC in Synthetic Detergents cuts cost - improves wash, Hercules Incorporated (1950). Via <a href="https://artnap.com/artwork/pdx-647187">artnap.com</a></figcaption></figure>
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About this work
A 1950 print by Hercules Incorporated promoting CMC in synthetic detergents, shown as a blue poster with large stylized bubbles above a churning field of dark dirt particles. Clothing items including a shirt, socks, underwear and a dress are lifted by arrows, illustrating how the product keeps dirt in suspension and improves washing. Explanatory text and the company name appear in the lower left.
